If you are wondering what is SEO?, Basically it stands for Search Engine Optimization.
It is the process of ranking your website in the search engine platform like Google, Bing etc..
It helps your website rank organically on Google, as shown below:
In today’s competitive digital landscape, SEO drives traffic to your website by securing top rankings on search engines.
How it works?
As we know that as a google user everyone of us has basically search something in the google once in our life.
During this searching process we often visit website that is ranked in the top.
Search Engine Optimization is the key tool that helps your website achieve top rankings on search engine platforms.
We also call this tools as the types of Search Engine Optimization which I’m gonna describe below.
Types of Search Engine Optimization
Basically there are four types of Search Engine Optimization that we do to rank our website in the top list of the search engine platform.
On Page SEO
When we do SEO by optimizing our website to improve their online search visibility and that process of SEO is called On Page SEO.
If focus mainly in using keywords effectively.
Are you wondering what keywords means?
Keywords are the words what we use to search in the search engine platform like,” what SEO in digital marketing, how to learn SEO and so on.” as shown in the image.
Off Page SEO
Off-page SEO refers to actions you can take outside of your website to improve its search visibility.
It basically involve in link building, which means getting other high-quality websites to link to your website.
These links are called backlinks, and they can help your Search Engine Optimization by signaling that your website is useful and trustworthy.
Technical
Technical SEO means improving the technical aspect of your website to enhance it online visibility.
It basically refers to optimizing your website’s infrastructure to improve its performance, particularly its loading speed.
A fast loading speed of your website enhance your user experience, reduces bounce rates, and helps search engines crawl and index your pages more efficiently.
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Local
Local SEO is process of doing Search Engine Optimization by focusing on the local area, local traffic for the local business.
It helps the local business’s website to rank top in the local area improving their visibility in location-based search results.
For example when you search “Best dental clinic in Bhaktapur or dental clinic in Bhaktapur”:
Local SEO is important when you focus your business in serving the customer of the certain local.
Conclusion
Search Engine Optimization is the key to improving your website’s visibility, attracting organic traffic, and staying ahead in the digital era.
By optimizing your website through on-page, off-page, and technical SEO strategies, you enhance user experience and increase your chances of ranking higher on search engines like Google.
Whether you’re a business owner, blogger, or marketer, investing in Search Engine Optimization is essential for long-term online success.
If you want to learn more about what Search Engine Optimization is, visit the Semrush Blog by clicking the link..
Keep refining your strategies, stay updated with search engine algorithms, and watch your website grow.
For more articles like this in near future, visit my website at digitalsharad.com.
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